Alert	Monitoring	Save costs	Keep clean	Adds Labels
Sends an e-mail when something should be checked	The script monitors the Google Ads account (hourly or daily execution).	The script helps to avoid unnecessary or unwanted expenditure.	Helps to keep the Google Ads account clean.	The script marks campaigns, ad groups or keywords with labels.

Alert	Monitoring	Save costs	Keep clean	Changes in Google Ads (optional)	Read-only (if desired)	Adds Labels
Sends an e-mail when something should be checked	The script monitors the Google Ads account (hourly or daily execution).	The script helps to avoid unnecessary or unwanted expenditure.	Helps to keep the Google Ads account clean.	If desired, changes can be made directly in the Google Ads account.	If desired, no changes will be made in Google Ads, the Merchant Center or Google Analytics.	The script marks campaigns, ad groups or keywords with labels.

 Advantages of our Link Checker de luxe

Compared to Google Link Checker and other broken URL checkers, our Link Checker has many advantages:

• IMPORTANT: This link checker also checks whether tracking works – even with the new tracking parameter. Other link checker scripts do not check tracking, but this is by far the most common error and often goes undetected for a long time because Google does not warn you if the tracking parameter is removed by incorrectly configured redirects – it simply stops tracking conversions.
• Compatible with new assets and asset groups (Performance Max campaigns). This checks much more than just the classic sitelinks.
• On request, also checks the page content for configurable texts such as "not available," "no results," "out of stock," etc. – also with regular expressions for more complex checks.
• Detailed error report on redirect issues
• All parameters can be flexibly configured in a Google Sheet for hundreds of accounts in a MCC
• Request header can be extended so that restrictive firewalls can recognize our link checker as a valid bot.
• {ignore} in URLs are taken into account – but not {ifmobile} etc.

 Example alarm email

The alarm emails contain detailed descriptions of the problems detected with the respective URLs:

 Configuration parameters

Parameter	Description
reportFoundPhrases	Example configuration: ["no products found", "out of stock"] Searches the HTML code on the landing page for text that should not appear. Note: If multiple spaces are used between words in the HTML code, multiple spaces must also be specified here. Regular expressions can even be used for special requirements, but the configuration is something for experts. This may be necessary if, for example, "0 products found" should throw an error, but "100 products found" should not. Example configuration: function() {return ["out of stock", /[^\d]0 products found/];}
removeParameter	Parameters that have no influence on the verification of the landing page (especially tracking parameters) should be listed here. This can drastically reduce the number of URLs checked! Example: cl,bm,utm_xyz,utm_abc,mtm_campaign
checkAds	Default value: TRUE Final URL and, if applicable, mobile final URLs are checked.
checkAssetGroups	Default value: TRUE Important for Performance Max campaigns.
checkAssets	Default value: TRUE Checks the URL of price extensions, for example
checkTrackingParameters	Default value: gclid Possible values: “none,” “gclid,” “wbraid,” “all together” Tip 1: Select “none” for accounts without tracking. Tip 2: Define two settings (configuration lines) if you also want to check whether the Google parameter “wbraid” is not being forwarded by the website. Define “gclid” in one line for checkTrackingParameters and “wbraid” in the other. When checking the landing page, the tracking parameters gclid and/or wbraid will be appended, which is required for Google Ads conversion tracking and Google Analytics. If Google tracking is used, you should test at least gclid. The most common source of errors are redirects that cut off parameters. This means that the links still work, but conversions are no longer tracked and Google Ads no longer appears as the source in Google Analytics.
pause	Default value: 200 Waits 200 ms between page views to avoid overloading the server.
maxErrors	Default value: 50 If 50 errors are found, no further errors are searched for to prevent the email from becoming too large.
urlFetchOptions	Example: {"headers":{"X-LinkCheckerDeLuxe":"true"}} Specially configured servers block too many requests from one IP address unless special HTTP headers are sent along with the request. However, this is only necessary in very few exceptional cases.
campaignNamesOrPattern	Default value: [empty = all campaigns] Either one or more campaigns with full names can be specified in [] or a pattern can be specified. Examples: 3 campaigns: ["Brand Search","Shopping Prio","PMax"] All campaigns containing ‘Brand’: *Brand* All campaigns that do not contain "Brand": !*Brand*
campaignLabelNames	Alternatively, campaigns can also be selected via labels.
hintsForSEO	If TRUE, you will also receive notifications if SEO problems are found. Only hints, no labels will be set and nothing will be paused.
pauseOnError	Default value: FALSE Automatically pauses rejected keywords and ads.
reactivateIfErrorRemoved	Default value: TRUE Automatically reactivates rejected keywords and ads when no more errors are found.
campaignNamePattern	Older versions of the script used this parameter, but it had limited functionality compared to campaignNamesOrPattern.

This script is free of charge. However, the red parameters are exclusive to users of the web application SEA Suite. Some advantages of SEA Suite:

• Script results can be sent to SEA Suite and/or by email.
• Clear display and management of all script results and warnings for all accounts you manage.
• Also ideal for teams. Tasks can be marked as completed, for example.
• Extended functionality of some scripts exclusively for SEA Suite users.
• Additional scripts exclusively for SEA Suite users.

Try SEA Suite free for one month!

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Parameters that apply to all scripts

 Download Google Ads script Link Checker de luxe

Please log in or register in the Ads Scripts Store first to download the script (why is this necessary?).

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